BH SEO 30-Point Ranking Framework — 2026
Technical (5)
- HTTPS enabled
- Mobile responsive
- Page speed <3s
- XML sitemap submitted to Search Console
- Structured data (LocalBusiness, MedicalBusiness, FAQPage schema)
On-Page (5)
- Unique title tags (55-60 chars) with primary keyword
- Unique meta descriptions (150-160 chars) with CTA
- Single H1 per page with primary keyword
- Alt text on all images
- Internal linking (3-5 links per page)
Local (5)
- Google Business Profile fully optimized
- NAP consistency across 20+ directories
- 50+ Google reviews with responses
- Location-specific service pages (if multi-site)
- Local backlinks (chamber, associations, media)
Content (5)
- 1500+ words on service pages
- Monthly blog publishing minimum
- Topic cluster architecture (pillar + supporting pages)
- Keyword research grounded in real search volume
- Answer-focused content (align with People Also Ask)
Links (5)
- 50+ referring domains from healthcare sites
- Directory citations from top 10 BH-relevant sites
- Guest posts on peer BH publications
- HARO/Qwoted media mentions monthly
- Association memberships with directory listings
E-E-A-T (5)
- Author bio pages for every clinician
- Credentials + licenses displayed prominently
- Real case study content (anonymized)
- External citations (peer-reviewed research linked)
- Speaking engagements + conference talks referenced
Grading Your Practice
- 25-30/30 = Top 5% BH practice website — ranks page 1 for target keywords
- 20-24/30 = Top 25% — ranks top 10 for most target keywords
- 15-19/30 = Average — ranks page 2-3, some organic traffic
- Under 15 = Bottom 25% — not generating meaningful organic patients
– KD, Revenant Care