Behavioral Health Directory Listing Guide — Where BH Practices Should Be Listed 2026

July 20, 2026
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Behavioral Health Directory Listing Guide — 2026

BH/ABA/SUD practices lose 30-50% of potential referrals to competitors with better directory presence. This guide covers the essential directories where every specialty practice needs a listing.

Referral-Driving Directories (Priority 1)

  • Psychology Today — psychologytoday.com (400M+ monthly visits)
  • TherapyDen — therapyden.com (fastest-growing directory)
  • GoodTherapy — goodtherapy.org
  • TherapyRoute — therapyroute.com
  • MentalHealth.com — patient-facing search
  • OpenCounseling — opencounseling.com

General Healthcare Directories (Priority 2)

  • Healthgrades — 200M+ patient searches/yr
  • WebMD Provider Directory
  • Zocdoc — appointment-focused
  • Vitals
  • Doctor.com
  • US News Health — provider directory

Business/Trust Directories (Priority 3)

  • Better Business Bureau — bbb.org
  • Yelp for Business
  • Google Business Profile
  • Bing Places for Business
  • Apple Maps Connect
  • Manta — small business
  • YellowPages

Insurance/Payer Directories

  • SAMHSA Treatment Locator (findtreatment.gov)
  • NAMI Provider Directory
  • Payer-specific: Optum/UBH, Carelon, Aetna, BCBS, Anthem, Cigna, Humana provider directories

For specialty-first BH RCM: revenantcare.com · Free audit

– KD, Revenant Care

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